Media Release

FOR IMMEDIATE RELEASE: Wednesday, June. 21, 2007
ATTENTION ARTS AND ENTERTAINMENT EDITORS

Minister of Art & Jump visits Kelowna

Fredrik Axwik, the Minister of Art and Jump, and acting Cultural Attaché and Special Envoy of Ladonia will perform HopArt after a presentation at the Alternator Gallery for Contemporary Art on Thursday, June 28 at 7 p.m. Axwik, a contemporary of Sweden and Scandinavia, will speak about his performance work and involvement with the Internet-based virtual state of Ladonia, prior to jumping into the lake. This jump is a demonstration, which according to Axwik “is performed as a protest against the order of things. As Minister, I have a very extensive list of protests and anyone that would like to add to the list can do so before the jump. I will then take these problems on my shoulders and jump into the water, which is a direct way of solving problems.”

The event will take place at the Alternator Gallery for Contemporary Art, an artist-run centre located in the Rotary Centre for the Arts at 421 Cawston Ave. in Kelowna, BC. Admission is by donation.

Call (250) 868-2298, visit or e-mail info@alternatorgallery.com for information.

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HopArt in Vancouver – a small jump for the Minister a giant leap for the Art-world. Photo: Patrick Chan.

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